Published: 2020-07-14

Editorial

Editorial

Kitikorn Dowpiset
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Articles

INTERNATIONAL TOURISM AND ECONOMIC DEVELOPMENT – A PANEL DATA ANALYSIS OF TOP 10 TOURIST VISITED COUNTRIES

Sahanon Tungbenchasirikul, Sanchai Tiewprasertkul, Wisaroot Pariyaprasert

02-15

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THE STUDY ON MILLENNIALS CHINESE INDEPENDENT TRAVELER’S DECISION TO VISIT BANGKOK, THAILAND

Qi Xiong, Seongdok Kim

16-27

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A COMMUNITY BRANDING DEVELOPMENT FOR ETHNIC IDENTITY AND ECO-CULTURAL TOURISM IN NAKHON PHANOM PROVINCE, THAILAND

Prompassorn Chunhabunyatip, Dudsadee Chuaysook, Suthep Aromrucks

28-40

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THE FACTORS INFLUENCING THAI PASSENGER’S INTENTION TO REUSE GRAB CAR SERVICE IN BANGKOK

Chutikarn Homniem, Nathaya Pupat

41-51

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FACTOR INFLUENCING THE CUSTOMERS TO USE ONLINE SHOPPING PLATFORM FOR SHOPPING COSMETICS: A CASE STUDY OF PEOPLE IN BANGKOK

Chutimun Mullasatsarathorn, Kessara Choknuttakul, Natthaya Thanasansakonphop, Juthatip Taweekul, Soonthorn Pibulcharoensit, Somsit Duang-Ek-Anong

52-67

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TOO CLEVER FOR OUR OWN GOOD: A REFLECTIVE REVIEW OF TWELVE KEY ISSUES IN OUR WESTERN SOCIETIES

John Barnes

68-89

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CONTRIBUTION OF SOCIAL MEDIA AND CULTURAL INTELLIGENCE ON INDIAN-THAI B2B

Arti Pandey, Aksarapak Lucktong

90-111

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Book Review

BOOK REVIEW

Reviewed by John Barnes

112-114

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