Search


 
Issue Title
 
Vol 11, No 1 (2018): June 2018 ENTREPRENEURIAL BRANDING AND PURCHASE INTENTION: THE MEDIATING ROLE OF TRUSTWORTHINESS Abstract  PDF
Marion Delaperche
 
Vol 11, No 1 (2018): June 2018 FACTORS INFLUENCING CONSUMERS’ HARD DISK DRIVE PURCHASES IN BANGKOK, THAILAND Abstract  PDF
Sujit Sukchannimit, Pakakorn Rakrachakarn, Thittapong Daengrasmisopon
 
Vol 10, No 1 (2017): AU-GSB e-Journal (June 2017) THE PRODUCTS’ FACTORS AFFECTING PURCHASE INTENTION: A CASE STUDY OF CONDOMINIUM IN BANGKOK, THAILAND Abstract  PDF
Thaninrath Wonggotwarin, Seongdok Kim
 
Vol 10, No 1 (2017): AU-GSB e-Journal (June 2017) AN INFLUENCE OF E-WOM AND A MODERATING ROLE OF BRAND ATTITUDE ON IT PRODUCT PURCHASE INTENTION IN BANGKOK, THAILAND Abstract  PDF
Nattaphon Pakapatpornpob, Rawin Vongurai, Sutthisak Inthawadee
 
Vol 10, No 1 (2017): AU-GSB e-Journal (June 2017) A STUDY ON PURCHASE INTENTION OF A THAI AUTOMOBILE REPAIR CENTER Abstract  PDF
Vilawan Piriyasup, Seongdok Kim
 
Vol 6, No 1 (2013): AU-GSB e-JOURNAL (June 2013) Students' Online Purchase Intentions at Eight National Universities in Beijing, China Abstract  PDF
Hao Kui
 
Vol 4, No 2 (2011): AU-GSB e-JOURNAL (December 2011) A Comparative Study of the Intention to Buy Organic food between Consumers in Northern and Southern Vietnam Abstract  PDF
Phong Tuan Nguyen
 
Vol 4, No 2 (2011): AU-GSB e-JOURNAL (December 2011) Factors Influencing Teenagers' Purchase Intention towards Celebrity-endorsed Apparels: A Case Study Abstract  PDF
Ling Chang
 
Vol 5, No 1 (2012): AU-GSB e-JOURNAL (June 2012) The Rise of an Apparatgeist: Factors Affecting Bangkok-based Consumers' Purchase Intention for Smartphones Abstract  PDF
Rabi Singh Thokchom
 
Vol 5, No 1 (2012): AU-GSB e-JOURNAL (June 2012) Factors Affecting the Purchase Intention of Household Water-saving Products in Lanzhou, China Abstract  PDF
Qianli Feng
 
1 - 10 of 10 Items

Search tips:

  • Search terms are case-insensitive
  • Common words are ignored
  • By default only articles containing all terms in the query are returned (i.e., AND is implied)
  • Combine multiple words with OR to find articles containing either term; e.g., education OR research
  • Use parentheses to create more complex queries; e.g., archive ((journal OR conference) NOT theses)
  • Search for an exact phrase by putting it in quotes; e.g., "open access publishing"
  • Exclude a word by prefixing it with - or NOT; e.g. online -politics or online NOT politics
  • Use * in a term as a wildcard to match any sequence of characters; e.g., soci* morality would match documents containing "sociological" or "societal"