Vol. 40 No. 1 (2020): (January-March)

Articles

• Contents

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• Foreword

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  i

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• The Effect of Cultural Intelligence on Burnout of Thai Cabin Crew in Non-National Airlines Moderated by Job Tenure

  Phenphimol Seriwatana, Peerayuth Charoensukmongkol

  1-19

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• The Opportunity Matrices for Chain Innovative Transformation of Economy: The Cite Concept

  Vorobets Taras, Volodymyr Oberemok

  20-32

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• Transformational Leadership, Workplace Spirituality and Organizational Performance in A Restaurant Group in Indonesia: A Study of the Effectiveness of Organization Development Interventions

  Deborah Widjaja, Gloria S. Chavez, Perla M. Tayko, Sirichai Preudhikulpradab

  33-57

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• Individual Employee Factors Affecting Emotional Labor and Job Outcomes: A Case Study of Hotel Frontline Employees in Phuket

  Siriporn Khetjenkarn, Charoenchai Agmapisarn

  58-84

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• Boosting Financial Literacy: The Roles to Enhance Quality of Life

  Dalina Amonhaemanon, Sangarun Isaramalai

  85-108

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• Elucidating Students’ Perception of Themes Employed in Business Communication

  Xiaoxia Wei, Yan Ye

  109-125

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• Thai University Student Travel Behavior: An Extension of Theory of Planned Behavior

  Chidchanok Anantamongkolkul, Thaweepong Kongma

  126-141

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• The “Naughty but Nice” Conflict Between the Id and Super-Ego in Young Persons Consuming Packaged Snacks in Bangkok, Thailand

  Cherdphan Sukonongpao

  142-164

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• Article Review: Digital Doesn’t Have to Be Disruptive

  Tipa Sriyabhand, Suchira Phoorithewet

  165-167

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