Innovative Application of AI/SOAR as Organization Development Intervention (ODI) on Organizational Operation and Service Quality Improvement in a Catholic School: A Case Study of Assumption College Sriracha

Abstract

This study introduces and tests an innovative application of Appreciative Inquiry (AI)/SOAR (Strengths, Opportunities, Aspirations, and measurable Results) as Organization Development Intervention (ODI) on organizational operation and service quality improvement in a Catholic school. The processes of pre-ODI, ODI, and post-ODI were conducted by SERVQUAL (Service Quality Framework) survey research at Assumption College Sriracha (ACS). The school’s stakeholders, including administrators, teachers, students, and parents, participated in the OD workshops and Affirmative Topic Choice (ATC) selection process. The results showed the improvement of service quality and stakeholders’ satisfaction with the school’s development. The success of AI/SOAR as Organization Development Intervention was found to be the significant factor of improving the school education. The researcher recommends that the originated school development plan through AI/SOAR as ODI be applied at other schools worldwide which have similar contextual characteristics to ACS.