Natithamapimuke, Attaphorn, Thailand

• AU eJournal of Interdisciplinary Research (ISSN: 2408-1906) Vol. 7 No. 2 (2022): AU-E-JOURNAL OF INTERDISCIPLINARY RESEARCH (AU-EJIR 7.2) - CONTENTS
  EFFECTING OF CELEBRITY ENDORSEMENT ON CUSTOMERS’ ATTITUDE TOWARDS ADVERTISEMENT AND PURCHASE INTENTION: A CASE STUDY OF A SKINCARE SOAP IN THAILAND
  Abstract  PDF