Hospitality and Tourism Industry Post-COVID-19: A Silver Lining in the Dark Cloud
DOI:
https://doi.org/10.14456/abacodijournal.2021.4Abstract
It is the sad truth that all hospitality and tourism (H&T) related businesses are experiencing setbacks in 2020, some greater than others, and are trying to navigate out of the storm. Coronavirus has changed the face of the global H&T industry which is not the same as it was in 2019 and before it. Countries reliant on hospitality, and tourism for their growth are experiencing particularly large disruptions. In the meantime, H&T businesses face tremendous uncertainty around what comes next. However, H&T businesses need to have strategies in place that address both the current state and the potential future impact while the exact response and recovery for the H&T business may be different. Global protocols followed by H&T businesses, health experts, and the public sector could help gain back travelers' confidence.
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