The Impact of OD Process Consulting on Goal Setting, Performance Feedback, Employee Motivation, Teamwork, and Job Performance: An Action Research of Small and Medium Enterprise (SME) Manufacturer

Vuttichai Voraphani, Sming Chungviwatanant

Abstract


This research studies the impact of OD Process Consulting on Goal Setting, Performance Feedback, Employee Motivation, Teamwork, and Job Performance in a Small and Medium Enterprise (SME) Manufacturer. The action research compared the difference of these five variables between pre-ODI and post-ODI of 71 respondents in production department of the company. To improve the level of these five variables, ODI activities were designed and implemented. These ODI activities included setting intermediate goals and official goal, revising personal incentive, creating department own digital-format performance feedback system, skill training on performance data mining and analysis, implementing best performance employee board, fishbone brainstorming, active meeting, relationship building through football activity. The findings showed that ODI was effective to all variables. Goal Setting, Performance Feedback, Employee Motivation, Teamwork, and Job Performance showed statistical significant differences after ODI activities implemented. There were improvement on all variables after the implementation of ODI.

Keywords


Organization Development; Organization Development Intervention (ODI); Goal; Goal setting; Performance Feedback; Motivation; Teamwork; Job Performance

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