DECEMBER 2020 ISSUE ON SUSTAINABLE MARKETING

Full paper deadline : June 30, 2020
1st Screening Notice* : August 31, 2020
Paper acceptance Notice** : October 31, 2020

CALL FOR PAPERS SUSTAINABLE MARKETING

Like papers for September2020 issue, research work for our Sustainable Marketing theme is also governed, but not limited to, by the United Nation SDG’s (Sustainable Development Goals : http://www.th.undp.org/content/thailand/en/home/sustainable-development-goals.html)

We welcome papers in the following sub-themes encompassing environmental concerns and/or enhancing social equity:

• Product design, packaging, branding, labelling
• Ethical consumer behavior
• Innovative marketing strategies
• Green practices: e.g. reduce, reuse, recycle
• Cross-cultural and psychological aspects regarding shopping and disposition
• Effect of IoT in enhancing green consumption