Contemporary Media Society in the Age of Hyperreality

Authors

  • Marc Oliver D. Pasco Ateneo de Manila University, Philippines

Abstract

This paper will examine Jean Baudrillard’s reflections regarding the contemporary relation of the public with a society that has been seemingly dominated by the hyperrealized function of the media. For Baudrillard, contemporary society’s engagement with truth as it relates to the everyday issues of life is structured, and to a certain extent, manipulated by the hyperrealized media. The masses, however, Baudrillard observes, are far from being simply exploited and controlled by media and may have in fact “adapted” to the systemic indifference of the hyperreal.

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