Issue Title
Vol 4, No 1 (2011): AU-GSB e-JOURNAL (June 2011) The Influence of Perceived Service Quality on Brand Image, Word of Mouth, and Repurchase Intention: A Case Study of Min-Sheng General Hospital in Taoyuan, Taiwan Abstract  PDF
Meng Hsuan Li
Vol 2, No 2 (2009): AU-GSB e-JOURNAL (December 2009) Customer Loyalty at a Ho Chi Minh City Commercial Bank: A Case Study Abstract  PDF
Nguyen Quoc Cuong
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