Jhundra-indra, Prathanporn, Dr. Prathanporn Jhundra-indra earned her Ph.D. from Alliant International University, USA in 2009. Currently, she is a marketing lecturer of Mahasarakham Business School, Mahasarakham University, Thailand.
-
AU-GSB e-JOURNAL Vol. 8 No. 1 (2015): AU-GSB e-JOURNAL (June 2015) - Articles
Social Media Marketing Strategy and Marketing Performance: Evidence from E-Commerce Firms in Thailand
Abstract PDF