Kim, Dr. Seongdok, Lecturer at Assumption University, Graduate School of Business.
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AU-GSB e-JOURNAL Vol. 9 No. 1 (2016): AU-GSB e-JOURNAL (June 2016) - Research
The Influences of Store Atmosphere on Purchase Intention toward a Fast Fashion Brand in Bangkok
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AU-GSB e-JOURNAL Vol. 9 No. 2 (2016): AU-GSB e-JOURNAL (December 2016) - Research
Factors Affecting Brand Loyalty to Cosmetics Product: A Case Study of Thai Consumers in Bangkok
Abstract PDF