The Impact of Whole Brain Literacy and Interpersonal Communication Interventions on Competency-Based Performance of Individuals and Groups in an Architectural Design Department: A Case Study at Architects 49 ltd.

Abstract

The main objective of this study is to improve the company’s performance by focusing first on its learning style, competency-based performance and organizational climate and then determining the potential for Organization Development Intervention (ODI) programs to achieve that goal. Initial discussions with the company’s management revealed that low productivity and a high turnover (as a result of the resignation of senior architects) were the main organizational problems. Furthermore, the rapidly changing global environment called for more efficiency. Interpersonal Communication (IC) and Whole Brain Literacy (WBL) interventions were chosen as the tools with the potential to improve learning, self organization, and diversity management within the organization. Qualitative measurement using in-depth interviews and observations and quantitative measurement using self-assessment survey questionnaires were used for evaluating, both pre- and post- interventions. The results show that IC and WBL have had a significantly positive impact on both individual and group competencies. Regarding the company’s working climate, whereas IC has had a substantial positive impact on individuals and groups, WBL only positively impacted individuals; WBL had a slightly negative effect on the groups. A set of recommendations was proposed. They include using the Iterative OD Process Model for Organizational Improvement and Sustainable Development.